Yora

INTRODUCING THE WORLD'S MOST SUSTAINABLE DOG FOOD

The UK’s first dog food made from insects. Help reduce the environmental damage caused by the massive volumes of meat routinely fed to dogs and cats.

Globally, pets consume about 20% of the world’s meat and fish, a number set to rise with the trend for consumers to feed them human-grade meat. Pet food is also estimated to be responsible for a quarter of the environmental impacts of meat production in terms of use of land, water, fossil fuels, phosphates and pesticides.

Insects provide a relatively high 40% of the protein in the new product from startup Yora. They are dried and ground with oats, potato and “natural botanicals”.

Environmental experts have long recommended insects as a relatively sustainable food source that could help end world hunger and reduce the damaging environmental impact of meat production. Insects are also very nutritious, containing essential proteins, fats, minerals and amino acids, and are easy for animals to digest.

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